Better Choice Company Inc. (BTTR) is a publicly traded company in the Consumer Defensive sector, operating within the Packaged Foods industry. The company is headquartered in Tampa, FL, United States. The current CEO is Kent Cunningham.
BTTR has IPO date of 2010-06-16, 20 full-time employees, listed on the NYSE, a market capitalization of $5.13M.
Better Choice Company Inc. operates as an animal health and wellness company. Its products portfolio includes naturally formulated kibble and canned dog and cat foods, freeze-dried raw dog foods and treats, vegan dog foods and treats, oral care products and supplements, as well as toppers, dental products, chews, and grooming products. The company provides its products for dogs, cats, and pet parents under the Halo and TruDog brand names. Better Choice Company Inc. primarily sells its products through its online portals, as well as through online retailers and pet specialty stores. It has operations in the United States, Canada, China, and Asia. The company was formerly known as Sports Endurance, Inc. and changed its name to Better Choice Company Inc. in March 11, 2019. Better Choice Company Inc. was founded in 1986 and is based in Tampa, Florida.
