The Honest Company, Inc. (HNST) has 20 known insider and institutional holders on record. The largest holder is THC Shared Abacus, LP with 9,869,803 shares. Other notable holders include Institutional Venture Management XIII, LLC and Vernon Carla.
Over the last 12 months, insiders have made 56 transactions in HNST stock — 21 buys (valued at $305.07K) and 34 sells (valued at $3.01M). Insider selling has exceeded buying during this period.
HNST Insider Ownership
Top Holder
THC Shared Abacus, LP
9,869,803 shares
Buys (12 mo)
21
$305.07K value
Sells (12 mo)
34
$3.01M value
12-Month Transaction Activity
Top Insider Holders
| # |
Name |
Role |
Shares Owned |
Last Filed |
Relative Size |
| 1 |
Thc Shared Abacus, Lp |
10 Percent Owner |
9,869,803 |
2024-09-20 |
|
| 2 |
Institutional Venture Management Xiii, Llc |
10 Percent Owner |
9,487,703 |
2023-11-16 |
|
| 3 |
Vernon Carla |
Chief Executive Officer |
4,065,546 |
2026-03-09 |
|
| 4 |
Vlahos Nikolaos A |
Chief Executive Officer |
1,212,876 |
2023-05-24 |
|
| 5 |
Warren Jessica |
Director |
1,208,310 |
2025-05-30 |
|
| 6 |
Kennedy Kelly J. |
EVP and CFO |
922,715 |
2023-10-05 |
|
| 7 |
Loretta David |
Chief Financial Officer |
883,153 |
2025-05-23 |
|
| 8 |
Barton Katherine |
Chief Growth Officer |
863,698 |
2025-11-21 |
|
| 9 |
Sheehey Brendan |
General Counsel |
725,672 |
2026-03-09 |
|
| 10 |
Bruce Curtiss James Iii |
Chief Financial Officer |
538,826 |
2026-02-26 |
|
| 11 |
Winchell Stephen |
Chief Innovation Officer |
496,179 |
2026-03-09 |
|
| 12 |
Sternweis Thomas |
SVP, Enterprise Dev. & Strat. |
467,470 |
2026-03-09 |
|
| 13 |
Mayle Jonathan |
SVP, Customer Sales |
455,391 |
2026-03-09 |
|
| 14 |
Rexing Rick |
Chief Revenue Officer |
445,752 |
2023-10-05 |
|
| 15 |
Ball Dorria L. |
Chief People Officer |
432,295 |
2026-03-09 |
|
| 16 |
Gerstberger Peter C. |
Chief Digital & Strat. Officer |
414,203 |
2023-03-08 |
|
| 17 |
Hartung Jack |
Director |
402,073 |
2026-01-02 |
|
| 18 |
Bayne Katie J |
Director |
373,842 |
2026-01-02 |
|
| 19 |
White James D |
Director |
322,495 |
2025-05-30 |
|
| 20 |
Gentile Susan |
Director |
305,791 |
2026-01-02 |
|
Recent Transactions (last 12 months)
| Date |
Name |
Role |
Type |
Shares |
Price |
Value |
| 2026-03-09 |
Von Kunssberg Etienne |
SVP, Supply Chain |
Informative Sell |
16,602 |
$2.75 |
$45.66K |
| 2026-03-05 |
Von Kunssberg Etienne |
SVP, Supply Chain |
Informative Sell |
12,179 |
$2.85 |
$34.71K |
| 2026-03-05 |
Sternweis Thomas |
SVP, Enterprise Dev. & Strat. |
Informative Sell |
14,866 |
$2.85 |
$42.37K |
| 2026-03-05 |
Mayle Jonathan |
SVP, Customer Sales |
Informative Sell |
12,725 |
$2.85 |
$36.27K |
| 2026-03-05 |
Ball Dorria L. |
Chief People Officer |
Informative Sell |
15,099 |
$2.85 |
$43.03K |
| 2026-03-05 |
Vernon Carla |
Chief Executive Officer |
Informative Sell |
129,335 |
$2.85 |
$368.6K |
| 2026-03-05 |
Winchell Stephen |
Chief Innovation Officer |
Informative Sell |
21,287 |
$2.85 |
$60.67K |
| 2026-03-05 |
Sheehey Brendan |
General Counsel |
Informative Sell |
22,556 |
$2.85 |
$64.28K |
| 2026-03-03 |
Winchell Stephen |
Chief Innovation Officer |
Informative Sell |
73,685 |
$2.84 |
$209.27K |
| 2026-02-24 |
Bruce Curtiss James Iii |
Chief Financial Officer |
RSU Award |
335,946 |
- |
- |
| 2026-02-24 |
Von Kunssberg Etienne |
SVP, Supply Chain |
RSU Award |
205,767 |
- |
- |
| 2026-02-24 |
Sternweis Thomas |
SVP, Enterprise Dev. & Strat. |
RSU Award |
196,528 |
- |
- |
| 2026-02-24 |
Mayle Jonathan |
SVP, Customer Sales |
RSU Award |
174,692 |
- |
- |
| 2026-02-24 |
Ball Dorria L. |
Chief People Officer |
RSU Award |
184,770 |
- |
- |
| 2026-02-24 |
Vernon Carla |
Chief Executive Officer |
RSU Award |
1,293,393 |
- |
- |
| 2026-02-24 |
Winchell Stephen |
Chief Innovation Officer |
RSU Award |
191,489 |
- |
- |
| 2026-02-24 |
Sheehey Brendan |
General Counsel |
RSU Award |
191,489 |
- |
- |
| 2026-01-01 |
Turner Andrea |
Director |
RSU Award |
26,660 |
$2.72 |
$72.52K |
| 2026-01-01 |
Gentile Susan |
Director |
RSU Award |
28,499 |
$2.72 |
$77.52K |
| 2026-01-01 |
Hartung Jack |
Director |
RSU Award |
29,418 |
$2.72 |
$80.02K |
| 2026-01-01 |
Bayne Katie J |
Director |
RSU Award |
27,580 |
$2.72 |
$75.02K |
| 2025-11-20 |
Sternweis Thomas |
SVP, Enterprise Dev. & Strat. |
Informative Sell |
5,071 |
$2.60 |
$13.18K |
| 2025-11-20 |
Mayle Jonathan |
SVP, Customer Sales |
Informative Sell |
4,722 |
$2.60 |
$12.28K |
| 2025-11-20 |
Ball Dorria L. |
Chief People Officer |
Informative Sell |
4,767 |
$2.60 |
$12.39K |
| 2025-11-21 |
Barton Katherine |
Chief Growth Officer |
Informative Sell |
5,049 |
$2.53 |
$12.77K |