Sonos, Inc. (SONO) has 20 known insider and institutional holders on record. The largest holder is Coliseum Capital Management, LLC with 17,931,842 shares. Other notable holders include KKR Stream Holdings LLC and Index Ventures Growth I (Jersey) L.P..
Over the last 12 months, insiders have made 74 transactions in SONO stock — 53 buys (valued at $79.88M) and 1 sells (valued at $228K). Insider buying has outpaced selling during this period, which may signal confidence in the company's prospects.
SONO Insider Ownership
Top Holder
Coliseum Capital Management, LLC
17,931,842 shares
Buys (12 mo)
53
$79.88M value
Sells (12 mo)
1
$228K value
12-Month Transaction Activity
Top Insider Holders
| # |
Name |
Role |
Shares Owned |
Last Filed |
Relative Size |
| 1 |
Coliseum Capital Management, Llc |
10 Percent Owner |
17,931,842 |
2026-03-17 |
|
| 2 |
Kkr Stream Holdings Llc |
10 Percent Owner |
13,845,682 |
2020-02-21 |
|
| 3 |
Index Ventures Growth I (jersey) L.p. |
10 Percent Owner |
7,313,231 |
2019-03-07 |
|
| 4 |
Conrad Thomas |
Chief Executive Officer |
305,103 |
2025-11-18 |
|
| 5 |
Lazarus Edward P |
Chief Legal & Bus Dev Officer |
266,133 |
2026-02-17 |
|
| 6 |
Spence Patrick |
Chief Executive Officer |
207,335 |
2024-11-19 |
|
| 7 |
Bach Robert J |
Director |
203,049 |
2020-03-02 |
|
| 8 |
Casey Saori |
Chief Financial Officer |
172,800 |
2026-02-17 |
|
| 9 |
Bagley Brittany |
Chief Financial Officer |
133,035 |
2022-08-17 |
|
| 10 |
Siegel Matthew O. |
Chief Commercial Officer |
128,066 |
2023-02-17 |
|
| 11 |
Millington Nicholas |
Chief Innovation Officer |
121,458 |
2025-08-19 |
|
| 12 |
Findlay Deirdre |
Chief Commercial Officer |
97,398 |
2025-02-19 |
|
| 13 |
Fraser Anna |
Chief People Officer |
95,482 |
2022-08-17 |
|
| 14 |
Boone Karen |
Director |
94,271 |
2026-03-06 |
|
| 15 |
Braman Shamayne |
Chief People Officer |
62,629 |
2025-05-19 |
|
| 16 |
Darrell Bracken |
Director |
62,177 |
2026-03-06 |
|
| 17 |
Genachowski Julius |
Director |
53,775 |
2026-03-10 |
|
| 18 |
Volpi Michelangelo |
Director |
53,774 |
2021-02-22 |
|
| 19 |
Coles Joanna |
Director |
48,196 |
2026-03-06 |
|
| 20 |
Mason Christopher Scott |
Principal Accounting Officer |
46,960 |
2024-11-19 |
|
Recent Transactions (last 12 months)
| Date |
Name |
Role |
Type |
Shares |
Price |
Value |
| 2026-03-17 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
125,000 |
$13.57 |
$1.7M |
| 2026-03-16 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
13,920 |
$13.25 |
$184.44K |
| 2026-03-13 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
90,000 |
$13.20 |
$1.19M |
| 2026-03-11 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
180,000 |
$14.22 |
$2.56M |
| 2026-03-10 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
320,000 |
$14.19 |
$4.54M |
| 2026-03-09 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
420,000 |
$13.95 |
$5.86M |
| 2026-03-06 |
Genachowski Julius |
Director |
Gift (Given) |
15,427 |
- |
- |
| 2026-03-05 |
Arabia Carmine |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Mildenhall Jonathan |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Barra Hugo |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Kennedy Joseph Jude |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Fields Mandy J |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Coles Joanna |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Boone Karen |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Darrell Bracken |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-03-05 |
Genachowski Julius |
Director |
RSU Award |
12,725 |
- |
- |
| 2026-02-25 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
118,020 |
$15.25 |
$1.8M |
| 2026-02-24 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
133,259 |
$14.83 |
$1.98M |
| 2026-02-23 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
360,000 |
$14.90 |
$5.36M |
| 2026-02-13 |
Casey Saori |
Chief Financial Officer |
Tax Withholding of RSU |
16,477 |
$16.29 |
$268.41K |
| 2026-02-13 |
Lazarus Edward P |
Chief Legal & Bus Dev Officer |
Option Exercise (Sell) |
15,116 |
- |
- |
| 2026-02-17 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
290,000 |
$15.59 |
$4.52M |
| 2026-02-13 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
257,210 |
$15.74 |
$4.05M |
| 2026-02-12 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
100,000 |
$16.11 |
$1.61M |
| 2026-02-06 |
Coliseum Capital Management, Llc |
10 Percent Owner |
Informative Buy |
26,824 |
$16.49 |
$442.33K |
