Unity Software Inc. (U) has 20 known insider and institutional holders on record. The largest holder is SEQUOIA TECHNOLOGY PARTNERS XII A DELAWARE L P with 9,028,911 shares. Other notable holders include Helgason David and SC US (TTGP), LTD..
Over the last 12 months, insiders have made 81 transactions in U stock — 14 buys (valued at RSU Award) and 65 sells (valued at $83.99M). Insider selling has exceeded buying during this period.
U Insider Ownership
Top Holder
SEQUOIA TECHNOLOGY PARTNERS XII A DELAWARE L P
9,028,911 shares
Buys (12 mo)
14
$0.00 value
Sells (12 mo)
65
$83.99M value
12-Month Transaction Activity
Top Insider Holders
| # |
Name |
Role |
Shares Owned |
Last Filed |
Relative Size |
| 1 |
Sequoia Technology Partners Xii A Delaware L P |
Director |
9,028,911 |
2022-05-27 |
|
| 2 |
Helgason David |
Director |
5,832,485 |
2025-12-12 |
|
| 3 |
Sc Us (ttgp), Ltd. |
10 Percent Owner |
3,618,670 |
2024-05-16 |
|
| 4 |
Riccitiello John S. |
President and CEO |
3,211,394 |
2023-05-31 |
|
| 5 |
Bromberg Matthew S |
CEO and President |
1,696,507 |
2026-03-04 |
|
| 6 |
Visoso Luis Felipe |
EVP and CFO |
1,598,345 |
2024-05-29 |
|
| 7 |
Whitten Marc |
Chief Prod & Tech Officer |
958,241 |
2024-05-29 |
|
| 8 |
Bar-zeev Tomer |
Director |
923,146 |
2025-12-15 |
|
| 9 |
Blum Alexander |
SVP, Chief Operating Officer |
749,078 |
2026-03-04 |
|
| 10 |
Yahes Jarrod |
SVP, Chief Financial Officer |
728,381 |
2026-03-06 |
|
| 11 |
The Felix |
SVP Product & Technology, Grow |
514,467 |
2025-03-06 |
|
| 12 |
Carpenter Carol W. |
SVP & Chief Marketing Officer |
423,842 |
2024-05-29 |
|
| 13 |
Barrysmith Mark |
Chief Accounting Officer |
383,901 |
2026-02-27 |
|
| 14 |
Boyden Rebecca Berenice |
SVP, Chief Legal Officer |
310,397 |
2026-03-04 |
|
| 15 |
Whitehurst James M |
Director |
240,311 |
2025-05-29 |
|
| 16 |
Downie Clive |
SVP & GM, Consumer |
236,821 |
2023-01-06 |
|
| 17 |
Sequoia Capital Fund, L.p. |
Director |
213,991 |
2022-05-27 |
|
| 18 |
Gupta Anirma |
SVP, Chief Legal Officer |
175,510 |
2025-10-17 |
|
| 19 |
Dovrat Shlomo |
Director |
159,089 |
2025-11-13 |
|
| 20 |
Kostman David |
Director |
142,712 |
2024-06-12 |
|
Recent Transactions (last 12 months)
| Date |
Name |
Role |
Type |
Shares |
Price |
Value |
| 2026-03-05 |
Yahes Jarrod |
SVP, Chief Financial Officer |
Informative Sell |
6,205 |
$21.03 |
$130.49K |
| 2026-03-02 |
Boyden Rebecca Berenice |
SVP, Chief Legal Officer |
RSU Award |
45,146 |
- |
- |
| 2026-03-02 |
Blum Alexander |
SVP, Chief Operating Officer |
RSU Award |
200,653 |
- |
- |
| 2026-03-02 |
Yahes Jarrod |
SVP, Chief Financial Officer |
RSU Award |
200,653 |
- |
- |
| 2026-03-02 |
Bromberg Matthew S |
CEO and President |
RSU Award |
503,966 |
- |
- |
| 2026-02-27 |
Blum Alexander |
SVP, Chief Operating Officer |
Informative Sell |
2,541 |
$18.76 |
$47.67K |
| 2026-02-25 |
Blum Alexander |
SVP, Chief Operating Officer |
Informative Sell |
10,164 |
$18.07 |
$183.66K |
| 2026-02-25 |
Barrysmith Mark |
Chief Accounting Officer |
Informative Sell |
10,578 |
$18.07 |
$191.14K |
| 2026-02-25 |
Yahes Jarrod |
SVP, Chief Financial Officer |
Informative Sell |
12,196 |
$18.07 |
$220.38K |
| 2026-02-04 |
Boyden Rebecca Berenice |
SVP, Chief Legal Officer |
Unknown |
- |
- |
- |
| 2025-12-12 |
Bar-zeev Tomer |
Director |
Informative Sell |
50,000 |
$47.00 |
$2.35M |
| 2025-12-11 |
Bar-zeev Tomer |
Director |
Informative Sell |
1,377 |
$52.08 |
$71.71K |
| 2025-12-10 |
Barrysmith Mark |
Chief Accounting Officer |
Informative Sell |
14,407 |
$50.01 |
$720.49K |
| 2025-12-11 |
Helgason David |
Director |
Informative Sell |
8,347 |
$49.16 |
$410.35K |
| 2025-12-10 |
Helgason David |
Director |
Informative Sell |
306,688 |
$50.16 |
$15.38M |
| 2025-11-28 |
Blum Alexander |
SVP, Chief Operating Officer |
Informative Sell |
1,988 |
$42.47 |
$84.43K |
| 2025-12-01 |
Bar-zeev Tomer |
Director |
Informative Sell |
62,870 |
$42.32 |
$2.66M |
| 2025-11-25 |
Blum Alexander |
SVP, Chief Operating Officer |
Informative Sell |
2,250 |
$42.46 |
$95.54K |
| 2025-11-25 |
Barrysmith Mark |
Chief Accounting Officer |
Informative Sell |
600 |
$42.47 |
$25.48K |
| 2025-11-24 |
Barrysmith Mark |
Chief Accounting Officer |
Informative Sell |
29,599 |
$41.41 |
$1.23M |
| 2025-11-26 |
Yahes Jarrod |
SVP, Chief Financial Officer |
Informative Sell |
27,742 |
$42.79 |
$1.19M |
| 2025-11-25 |
Yahes Jarrod |
SVP, Chief Financial Officer |
Informative Sell |
3,789 |
$42.42 |
$160.73K |
| 2025-11-25 |
Bromberg Matthew S |
CEO and President |
Informative Sell |
4,649 |
$42.43 |
$197.26K |
| 2025-11-17 |
Barrysmith Mark |
Chief Accounting Officer |
Informative Sell |
817 |
$36.60 |
$29.9K |
| 2025-11-11 |
Dovrat Shlomo |
Director |
Informative Sell |
30,000 |
$42.87 |
$1.29M |
