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MediaAlpha, Inc. MAX NYSE

NYSE • Communication Services • Internet Content & Information • US • USD

SharesGrow Score
56/100
2/7 Pass
SharesGrow Intrinsic Value
$18.65
+98%
Analyst Price Target
$11.25
+19.4%

MediaAlpha, Inc. (MAX) is a Internet Content & Information company in the Communication Services sector, currently trading at $9.42. It has a SharesGrow Score of 56/100, indicating a above average investment profile with 2 out of 7 criteria passed.

SharesGrow calculates the intrinsic value of MAX = $18.65 (+98% from the current price, the stock appears undervalued). Analyst consensus target is MAX = $11 (+19.4% upside).

Valuation: MAX trades at a trailing Price-to-Earnings (P/E) of 20.5 (S&P 500 average ~25) with a forward Price/Earnings-to-Growth (PEG) of 1.12.

Financials: revenue is $1.1B, +45.4%/yr average growth. Net income is $26M, growing at +79.8%/yr. Net profit margin is 2.3% (thin). Gross margin is 14.8% (-0.5 pp trend).

Balance sheet: total debt is $155M against $4M equity (Debt-to-Equity (D/E) ratio 37.31, leveraged). Current ratio is 1.18 (adequate). Debt-to-assets is 40.4%. Total assets: $384M.

Analyst outlook: 5 / 9 analysts rate MAX as buy (56%) — moderate consensus.

SharesGrow 7-Criteria breakdown: Value 82/100 (Pass), Growth 100/100 (Pass), Past 50/100 (Partial), Health 33/100 (Fail), Moat 36/100 (Fail), Future 58/100 (Partial), Income 30/100 (Fail).

$11.25
▲ 19.43% Upside
Average Price Target
Based on 9 Wall Street analysts offering 12-month price targets for MediaAlpha, Inc., the average price target is $11.25, with a high forecast of $11.50, and a low forecast of $11.00.
Highest Price Target
$11.50
Average Price Target
$11.25
Lowest Price Target
$11.00

MAX SharesGrow Score Overview

56/100
SharesGrow Score
Above average fundamentals
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VALUE 82/100
Valuation — P/E, PEG, Forward PEG
GROWTH 100/100
Financials — average growth
PAST 50/100
strong — trend
HEALTH 33/100
Balance sheet — Debt-to-Equity (D/E) ratio, Current ratio is
MOAT 36/100
Gross margin is + market cap
FUTURE 58/100
Analyst outlook — as buy
INCOME 30/100
Net profit margin is
Scores derived from financial statements, analyst ratings, and balance sheet data.

Score Breakdown — MAX

VALUE Pass
82/100
MAX trades at a trailing Price-to-Earnings (P/E) of 20.5 (S&P 500 average ~25). Forward PEG 1.12 — ~moderate (~1.5). Trailing PEG 0.01. Analyst consensus target is $11, implying +16.8% from the current price $9. Composite: Price-to-Earnings (20%) + Forward Price/Earnings-to-Growth (35%) + upside (25%) + trailing PEG (20%). ≥ 60 = Pass.
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GROWTH Pass
100/100
MAX: +45.4%/yr revenue is, +79.8%/yr Net income is average growth. > 5%/yr — strong. Score: >20%/yr = 100, >10% = 80, >5% = 65, >0% = 45, < 0 = 15.
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PAST Partial
50/100
MAX: 2 / 4 years profitable. weak. Score = 2 / 4 × 100. ≥ 80 = Pass.
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HEALTH Fail
33/100
Balance sheet MAX: Debt-to-Equity (D/E) ratio 37.31 (leveraged), Current ratio is 1.18 (adequate). Debt-to-Equity < 0.5, Current Ratio > 1.5, Interest Coverage > 8x = ideal. ≥ 70 = Pass.
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MOAT Fail
36/100
MAX: Gross margin is 14.8% (-0.5 pp trend), N/A market cap. Moat (0-100): margin (35%) + trend (15%) + market cap (30%) + revenue is (20%). Score 36/100. ≥ 70 = Pass.
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FUTURE Partial
58/100
Analyst outlook: 5 / 9 analysts rate MAX as buy (56%). Analyst consensus target is $11 (+16.8% upside). Score: 60% buy consensus + 40% upside. ≥ 60 = Pass.
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INCOME Fail
30/100
MAX: Net profit margin is 2.3%. thin (0-5%). Score: ≥30% = 100, ≥20% = 85, ≥15% = 70, ≥10% = 55, ≥5% = 45, ≥0% = 30, < 0 = 10.
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Stock Chart & Stats

Market Data
52-Week Range7.09-13.92
Volume318.8K
Avg Volume (30D)856.48K
Market Cap$618.09M
Beta (1Y)1.39
Share Statistics
EPS (TTM)0.46
Shares Outstanding$56.24M
IPO Date2020-10-28
Employees144
CEOSteven Yi
Financial Highlights & Ratios
Revenue (TTM)$1.11B
Gross Profit$164.56M
EBITDA$-96.57M
Net Income$25.62M
Operating Income$78.22M
Total Cash$46.88M
Total Debt$155.2M
Net Debt$108.33M
Total Assets$383.83M
Price / Earnings (P/E)20.5
Price / Sales (P/S)0.56
Analyst Forecast
1Y Price Target$11.25
Target High$11.50
Target Low$11.00
Upside+19.4%
Rating ConsensusBuy
Analysts Covering9
Buy 56% Hold 33% Sell 11%
Price Target Summary
Company Info
CountryUS
ExchangeNYSE
CurrencyUSD
ISINUS58450V1044

Price Chart

MAX
MediaAlpha, Inc.  ·  NYSE
Communication Services • Internet Content & Information
7.09 52WK RANGE 13.92
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